Lorem ipsum dolor sit amet — I help SMB product teams scope, validate, and ship AI-native features without burning the runway. Consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

I co-author and write practical books — from Claude Skills for Marketing, a 404-page system for turning Claude into team infrastructure, to the bestselling Top 10 trivia series. Hover a spine to jump to where you can read or buy each one.

Lorem ipsum — open to short-cycle advisory, fractional PM, and workshop work. Reply within ~2 business days.

Lorem ipsum — half-formed ideas at the intersection of economics, AI, and how value gets produced and priced when the marginal cost of intelligence keeps falling. Mostly toy models, scratch visualisations, and the occasional blog post.

Currently noodling on Cobb-Douglas AI (what happens to the labour-capital production function when "tokens" become a third input) and Agentic WTP (how willingness-to-pay re-shapes when the buyer is an agent acting on behalf of a human).